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BRANDING BEHIND-THE-SCENES: INSPIRING OFFICE INTERIORS

Corporate values are subtly and stylishly reflected in these intelligently designed HQs.

BRANDING BEHIND-THE-SCENES: INSPIRING OFFICE INTERIORS

We continue to peruse  The Other Office 2 in search of workplace inspiration. In part three of our series, we look at more ingenious and ambitious designs for cutting-edge corporate interiors.

 

Lotus Bakeries

For their new headquarters, Lotus, one of Belgium’s best-loved bakeries, explicitly wanted a multifunctional space that not only housed employees, but also visitors of all kinds from outside the company. The resulting interior, by Pinkeye design studio, is a sophisticated and restrained production that focuses on the artisan craftsmanship that made the bakery famous. Lotus is known for its Speculoos biscuit, so the cookie’s distinctive shape makes up the main branding of the space, from floor decorations to walltiles. The brand identity is also reflected in the use of the bakery’s primary red that peppers the walls and furniture. While the overall look is understated, a aura of luxury emanates from the chocolatey oak tables and wall paneling.

 

Lotus_Bakeries

Credit: Lotus by Pink Eye

 

Soho Fuxing Plaza

Designed by Aim Architecture for Soho Fuxing Plaza in central Shanghai, this 250-m2 office building is a triumph of design and engineering. Everything is made of glass: the walls, floors and ceilings. The effect is a labyrinthine optical illusion, with reflections and perspectives merging into each other and spectacular views of the Shanghai skyline. The futuristic feeland transparent nature of the design serve to mirror the real estate brand’s forward-looking and open-minded focus. Occasional islands of carpet or stone on the floor punctuate the fluidity of the glass. Yet one can’t help wondering whether there’s a risk of people walking into walls.

 

Soho_FXL_Glass_Office_Interior

Credit // Header: Soho FXL Glass Office by Jerry Yin 

 

Squint/Opera

Australian film and animation firm Squint/Opera’s new offices were designed by Sibling, who drew inspiration from the studio’s 3D-grid rendering work to create a space reminiscent of cult 1980s sci-fi classic, Tron. 3D white lattices make up the main interior infrastructure, offering both privacy and openness to employees, as well as a set of accessories to customise each workspace. To offset the tech-oriented aesthetic, elements from the outside environment have been integrated, including plenty of plants and even a hydroponic growing area with magenta LED lighting that complements Squint/Opera’s branding. 

 

Squint_Opera

Credit: Images courtesy of Sibling. Photography © Christine Francis

07 / 07 / 2016 // by LigaStudios Team

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